Cyber Monday Tiered Discounts on Shopify Using Flowly

Tiered discounts by cart size are common enough that Flowly's own documentation lists one as a ready-to-build example straight out of the box: 20% off $200+, 10% off $100+. Building a rate that scales with spend rather than one flat percentage off everyone's cart is one of the more reliable ways to lift average order value by 25-35% compared to flat storewide percentages, without discounting demand that would have converted at a shallower rate anyway.

Here's how the tiered structure actually works inside Flowly's node system, and how to set it up specifically for Cyber Monday.

How does a tiered discount work inside Flowly's Order discount class?

A tiered discount lives in the Order discount class, since it targets the cart's subtotal rather than individual line items, and each tier is built as its own Condition-to-Apply-Discount pairing, checking Cart subtotal against a threshold before applying a Percentage Off or Fixed Amount Off to the Order subtotal target. The Order class supports only one target, Order subtotal itself, keeping the structure simple: no ambiguity about which line item gets discounted, since the whole order total is what the rule evaluates and adjusts.

Selection strategy for Order-class discounts is limited to First and All, not Maximum or Minimum, which matters directly for a tiered structure. If a customer's cart qualifies for both a $100+ tier and a $200+ tier simultaneously, the selection strategy determines whether the earliest-built tier applies (First) or whether both stack (All), neither of which is quite the same as "always give the customer whichever tier is better." Building the rule order deliberately, or structuring conditions so only one tier's predicate can be true for a given subtotal, is the practical way to get the intended "best tier wins" behavior.

How do you build the two-tier example from Flowly's own documentation?

Building "20% off $200+, 10% off $100+" takes two separate rules, each with its own Cart subtotal condition and its own Percentage Off action targeting Order subtotal, structured so the higher tier's condition excludes the lower tier's range to avoid ambiguity. Here's the build:

1. Create your first rule: a Start node, a Condition node with a leaf predicate checking Cart subtotal "Greater than or equal" to $200, and an Apply Discount node set to Percentage Off (20%), targeting Order subtotal.

2. Create your second rule: a Condition node checking Cart subtotal "Greater than or equal" to $100 AND "Less than" $200 (using a Logical AND to bound the range), with Percentage Off (10%) targeting Order subtotal.

3. Save both. Flowly's validator checks the shape and condition-target compatibility for each before compiling into versioned rule configs, synced to the shop's metafield and read at checkout by the shared Shopify Function.

Bounding the lower tier's range explicitly (100 to just under 200) rather than relying on selection strategy to sort out an overlap keeps the two-tier structure unambiguous regardless of which selection setting is chosen.

Does Cyber Monday call for different tier thresholds than Black Friday used?

Since Cyber Monday shoppers tend to browse more deliberately than Black Friday's higher-urgency traffic, a threshold calibrated slightly higher than Black Friday's can still convert well, particularly if Cyber Monday is being positioned around a different category or a considered-purchase angle rather than repeating Friday's exact structure. Cyber Monday focuses specifically on online shopping, distinct from Black Friday's blend of online and in-store urgency, which is part of why the shopper mindset genuinely differs between the two days even for an online-only merchant. A store that ran $100/$200 tiers for Black Friday might reasonably test $125/$225 for Cyber Monday, giving returning visitors who already saw Friday's structure a genuinely different number to evaluate rather than an identical repeat.

Building this with Flowly's AI assistant instead

Typing something like "tiered discount, 10% off $100 and up, 20% off $200 and up" into Flowly's built-in AI assistant produces the same Start, Condition, and Apply Discount structure without manually placing each node. This is close to the exact phrasing Flowly's own examples list uses, since "tiered discount by cart size" is one of the ten ready-to-build templates the documentation calls out directly.

FAQ

Can a tiered order discount combine with a free shipping offer?

Yes, if both are configured to allow it through the discount-level combining settings, separate from the flow logic itself. Order-class and Shipping-class discounts can run together when both sides permit the combination.

How many tiers is reasonable to build?

Two or three is the most common structure, matching the pattern in Flowly's own documented example. More tiers than that start to strain how quickly a customer can mentally calculate which tier they're closest to.

Does the tiered discount apply automatically as the cart total changes?

Yes. The compiled rule is read at checkout by Shopify's Function on every cart change, so the applicable tier updates in real time as a customer adds or removes items, with no page refresh required.

Is Order subtotal the only way to build a spend-based tier, or can Product-class discounts do this too?

Order subtotal is the direct way to build a cart-total-based tier, since it's the one target available in the Order class. Product-class discounts target line items directly and support a different set of targets (all cart lines, cheapest line, most expensive line) suited to different use cases like BOGO-style logic once those actions become available.

Where this fits into a bigger Cyber Monday picture

A well-built tiered discount is one of the more reliable ways to lift Cyber Monday's average order value without discounting deeper than necessary. The next question worth asking is what happens to that customer after the tier resets and the sale ends. Subscribfy exists specifically for that gap, paid memberships and subscriptions layered on top of exactly this kind of promotional structure so the relationship doesn't end when the discount does. Tres Colori now drives 50% of its total revenue from members, a structural shift most brands never make because they never get past thinking about the one-time transaction.

Download Flowly directly from the Shopify App Store to build your Cyber Monday tiers, or book a call with Subscribfy's team to talk through what a membership layer could add on top.